Privacy Policy

Last updated: 9/1/2025

Overview

RatesOnTap ("we," "our," or "us") provides a smart attribution tracking and Google review redirect system. This privacy policy explains how we collect, use, and protect your information when you use our service.

Information We Collect

Attribution Data

When you use our QR codes or redirect links, we automatically collect:

  • Timestamp of the visit
  • Business slug/identifier
  • Host parameter (team member identifier)
  • Source parameter (marketing channel)
  • User agent information (browser/device type)
  • Referrer information
  • IP address

Email Addresses

If you provide your email address through our contact form, we collect and store it to respond to your inquiry.

Analytics Data

We may use standard web analytics tools to understand how our service is used and to improve user experience.

How We Use Your Information

  • To provide attribution tracking services to business clients
  • To redirect users to appropriate Google review pages
  • To generate analytics and reports for business clients
  • To respond to inquiries and provide customer support
  • To improve our service and user experience
  • To comply with legal obligations

Data Storage and Security

We store data using Upstash Redis, a secure cloud database service. Attribution data is retained for 30 days with automatic expiration. We implement appropriate security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information.

Data Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties, except:

  • To business clients who own the QR codes/links you interact with (attribution data only)
  • When required by law or to protect our rights
  • To trusted service providers who assist in operating our service (under confidentiality agreements)

Your Rights

You have the right to:

  • Request access to your personal information
  • Request correction of inaccurate information
  • Request deletion of your information (subject to legal requirements)
  • Opt out of future communications

Cookies and Tracking

We may use cookies and similar technologies to enhance user experience and gather analytics data. Most browsers allow you to control cookie settings in your preferences.

Children's Privacy

Our service is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page with an updated date.

Contact Us

If you have any questions about this privacy policy or our data practices, please contact us:

  • Email: dylan@trendsbrew.com
  • Website: https://ratesontap.com